See Where Your Prospects Actually Focus

Heatmaps show you exactly which sections get attention, which sections confuse readers, and where they hesitate.

Watch where prospects spend time.

Every scroll, hover, and second spent on your proposal is tracked. Heatmaps visualize this data instantly, showing you exactly where attention peaks and where prospects get stuck.

Real-time visualization replaces guesswork. You see the data as it happens.

Identify problem sections instantly.

Cold zones on your heatmap show sections that confuse prospects or get skipped entirely. Identify these problem areas, rewrite them, and resend to watch engagement improve.

No more blind spots. Every section gets evaluated based on how prospects actually respond.

Test layouts and messaging with data.

Send different proposal versions to different prospects and compare heatmaps. See which layout gets more attention, which CTA placement converts better, and which copy resonates most.

Data-driven testing removes assumptions. Every change is backed by real prospect behavior.

Heatmap insights that drive results.

Everything you need to understand and optimize prospect engagement.

Engagement Mapping

See exactly which sections attract attention and which ones cause prospects to skip or scroll past.

Scroll Pattern Analysis

Understand how prospects navigate your proposals and where they slow down or get confused.

Comparative Analytics

Compare heatmaps from multiple proposals to identify winning patterns and optimize your approach.

Time Spent Tracking

See how long prospects spend on each section to identify which content resonates and which needs improvement.

Built on data, not promises.

Backed by industry research, the data proves why Wonit can help you win the most.

24x

Faster proposal creation

An average proposal takes 2+ hours. Wonit generates in seconds.

88%

Higher conversion

Web-based proposals convert 88% more than PDF ones

2-3x

Higher win rate

Teams that qualify before bidding double or triple their close rate.

3.3x

More likely to close

Built-in e-signatures eliminate friction and close faster.

Bid smarter and close faster.

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Frequently Asked Questions

What is a heatmap in Wonit?

How accurate are the heatmaps?

Can I see heatmaps for individual prospects?

What insights can heatmaps provide?

How do I use heatmap data to improve proposals?

Can I compare heatmaps across different proposal versions?